Mind and focus

How to say no, or give bad news, on the phone

Some calls are hard because of what you have to say. Decide what you will not agree to before you dial, have an opening ready, and give yourself permission to ask for a minute.

2 min read26 September 2026

A call where you have to say no, or tell someone something they will not want to hear, is harder than a call where you have to ask for something. The difficulty is not the phone. It is that you are about to disappoint someone and you have not decided how.

This guide is about the practical parts: what to decide, what to have ready, and what to say first. It is not therapy, negotiation coaching or advice about what you should agree to.

What makes this one hard?

Naming it tells you what is worth having ready.

5 things to do

Ticks are for this visit only. Nothing here is saved anywhere.

Before you dial

  1. Say what you want

    One line: what you want to be true when you put the phone down.

  2. Decide what you will not agree to

    Deciding now means you are not deciding it while somebody waits on the line.

  3. Set the room

    A glass of water within reach, and somewhere you will not be overheard.

  4. Name two call-back times

    In case now turns out to be the wrong moment.

  5. Get the first sentence ready

    Getting the first sentence out is most of it.

An opening to start from

Pick the situation. Use it, or change it to sound like you.

Pick the one you are facing

“Hi, it is me. There is something I need to tell you and it is not good news. Is now an all right time?”

You are allowed to ask for a minute

During the call, you are allowed to ask for a minute to think, and you are allowed to say you will call back. Neither is a failure. Write down anything that was agreed, and, if it matters, the name of who you spoke to.

For everyday admin calls, there are scripts in scripts for the admin calls everyone dreads.

Related guides